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At its most basic your website is an ideal opportunity to engage with a prospective customer and to say ‘Let's do business’.
Even if you’re not actually selling anything online it’s still the shop window for your company. It means that you’re open for business (or at least able to share information) 24 hours a day and, with this in mind, creative input from a professional web design company is essential if you are to manage the user experience and win over potential clients.
Whether it’s a web design for a small business or a large corporate website, first impressions count. Your home page needs to accurately convey your brand, what your company does and where the user will find the information they need, but this also applies throughout the site – through online advertising, or search engines, visitors can land anywhere in your website and getting the design of the page furniture right, so that visitors can easily navigate from anywhere in any direction, is vital – unlike a brochure, there’s no beginning, middle or end to your website.
Online, people want to find information quickly and don’t want to spend time hunting around your site; get it right and a visitor will be minded to do business; get it wrong and they will simply leave. Clean, creative web design with simple navigation and clear presentation will create a positive experience for new prospects and existing customers alike.
We have offices in Hertfordshire and Cambridgeshire and have produced web design for companies throughout Herts, Essex and Cambs – however, the very nature of online design means that we are easily able to take on projects from further afield.