Category Archives: InSync News

Brand Design – a guide to how we work part2

Posted on February 17, 2012 by Mike

In the first post on the brand design for Pearson Fronter’s new product, Imagine, I  looked at the process of generating ideas. Now I’m going to show how those ideas were developed into actual logo designs for presentation to the … Continue reading →

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Brand identity – a guide to how we work part 1

Posted on February 9, 2012 by Mike

Throughout the second half of 2011 we worked with Pearson Fronter on the brand identity for a new product that was finally launched in January 2012. The following is not so much a formal case study, but more of a … Continue reading →

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